150 YEARS OF PIAGET

Piaget celebrates 150 years of elegance and virtuosity

Creative boldness and avant-garde spirit transcend eras, shaping works that defy convention. It is in this perpetual drive that the house Piaget It celebrated its 150th anniversary in Paris.

Piaget Unveils its Haute Joaillerie anniversary collection, Essence of Extraleganza. True to its heritage of mastery of gold and color, the House reinvents its art through a hundred bold and luminous pieces. The fluid cuffs and necklaces, as well as the sparkle of the gems that adorn them, revive its unique savoir-faire.

Founded in 1874 in Côte-aux-Fées, Piaget It first became known for its off-beat designs before revolutionizing the world of jewelry with its «Collection du XXIème siècle» in 1969. This avant-garde collection combined noble metal and decorative stones with vibrant colors, creating wristwatches and bracelets with bold and colorful designs, thus redefining the way we wear time. To celebrate its 150th anniversary, Piaget Revisits the creative golden age of the 1960s-1970s. «In 2022, when we started designing the 150th-anniversary collection, the idea was not to replicate exactly the pieces of the heritage, but to draw inspiration from them,» explains Stéphanie Sivrière, artistic director of jewelry and watchmaking at Cartier. Piaget. «It was a question of rethinking, at the dawn of modernity, those values of audacity, originality and elegance that characterize the soul of this House.»

Made in the Haute Joaillerie workshops of Piaget In Geneva, this collection invites us to celebrate a way of life that is both joyful and sophisticated, extravagant and colorful. Essence of Extraleganza Elevates gold and gems to the rank of true stylistic elements. The 150th anniversary collection unfolds through three emblematic universes with Extraleganza, Piaget Society and When mastery ignites artistry.

Extraleganza, contraction of extravagance and elegance, reveals the creative soul of the jeweler. This chapter highlights models adorned with exceptional stones, with sun-style jewelry that perfectly complement this unique piece in cornaline, spessartite garnets, yellow sapphires, and diamonds. This exceptional necklace features an orange gradient of trapezoidal cornalines set in rose gold, illuminated by yellow sapphires and diamonds. At the heart of this masterpiece, a 21.23-carat spessartite garnet lights up the entire piece.
Piaget Society celebrates the audacity of Piaget With colorful high-heeled shoes. A hand-twisted rose gold necklace evokes the House’s heritage with its extravagant neo-sixties design. The design follows the movements of the body, composed of empty circles and ovals, large opals and snow-set diamond appliqués. This chapter also includes a double-tiered ring, earrings, and an exceptional watch designed by the man dubbed the «jeweller of time.».
Finally, When mastery ignites artistry demonstrates the virtuosity of the artisans of Piaget And his taste for the theme of sewing. A unique watch, adorned with 26.11 carats of baguette emeralds from Colombia, illustrates this universe. Each element, mounted on a different background and highlighted with twisted yellow gold thread, accentuates the piece’s relief. The enamel dial highlights the extreme refinement of this watch.

This anniversary collection celebrates the timeless elegance and daring innovation of Piaget, While honoring the creative golden age of the 60s-70s. Essence of Extraleganza It perpetuates the rich legacy of creativity and exceptional craftsmanship of the house.